“People hate to be sold but they love to buy.” The essence of Stop Acting Like A Seller and Start Thinking Like A Buyer is that to succeed

Whether you work for a Fortune 500 business or a tiny startup, developing new goods is one of the most challenging tasks you will ever do.

You can’t do that in the real world, they say. But what is the real world anyway? In the real world, you can’t build a company with millions

It is not always necessary to come up with fresh ideas to be innovative. Sometimes all it takes is a new perspective on old concepts.

"I am downstairs in the saloon. I can tell you what advertising is. I know you don't know. If you wish to know, send the word 'yes' down...

What many of us do for a living is attend meetings. Bad meetings. The tragedy of today’s business is while we spend a large part of the work

If there was a one sentence summary of this book, it would be the subtitle: transform your business by being remarkable.

Positioning was written all the way back in 1981, but has remained relevant for decades because of the timeless advice inside.

I’m a business. I want to sell my products or services to you. To me, you are a target–– someone I can focus my attention on and bombard you

The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself.

When Howard Schultz set out on business, it was not his objective just to make money. He wanted to build a great, enduring company:a balance

"A great organization must not only accommodate the fact that each employee is different, but it must also capitalize on this difference,"

What weighs 6 kilograms, contains over 100 billion living cells and one million kilometers of inter-connecting fiber?Your brain.

Scientific research has revealed that combining text and images in ebooks helps readers to process information faster. And, one challenge...

We spend hours filling out questionnaires on dating websites in the hopes of finding our perfect match, or we take our kids to the local..

David Ogilvy, the best advertising mind the world has ever seen, once said this: Any damn fool can put on a deal, but it takes genius...

Would the ability to maybe one day influence your customers or work colleagues be valuable to you?

What are the factors that cause one person to say yes to another person and which techniques are used to bring about such compliance?

In a world of boundless abundance, the only thing standing between us and the fulfillment of our dreams is self-imposed friction and the f..

Prospecting for new clients seldom thrills you if you're like most entrepreneurial salespeople. You want to meet with the customer, discuss.

1996 was an interesting year. The Washington Post launched their very first website, asking the nation to “.com and get it”.

Even though Good to Great was published many years earlier, and I would claim that the rules of the game have changed since then...

In many respects, what you pay attention to and focus on determines your level of success. It would be hard for us to exist in the current..

Over the last twenty years, managers have come to realize that competitiveness depends on being able to find and keep talent.

You know you’ve found a fierce book when it starts off with the question “What Fresh Hell is This?”. And if you want leadership lessons...

If there is one subject that fills more space in business bookshelves, it’s time management. At some point, we have all asked ourselves...

The world is full of businesses of all sizes, large and small. Having scale allows us to invest in the promotion of our solutions...

Leave it to Dan Pink to inform us that everything we need to know about human behavior can be gleaned from a monkey trying to open a simple

As the sun was rising over the top of Mount Kilimanjaro, Tony Hseih was there waiting for it with tears in his eyes.

We all have things we want to change. People in sales and marketing want to change their prospect's minds.

Donald Miller has a simple and powerful message for us in Building A StoryBrand - that your customer should be the hero of the story.

"It is what you read when you don't have to that determines what you will be when you can't help it," Oscar Wilde once mentioned.

Your brain is the most powerful piece of machinery you own, but it’s likely that it’s the least cared for.

What if there was a guy who read a hundred business books a year for almost 20 years and worked with some of the world's largest and most su

A habit is a kind of behavior that's done regularly. A habit is a behavior that you repeat automatically, without really thinking about it.

Is it possible that the world would be a better place if we asked more and better questions?